This branding strategy short course introduces the student to the process of corporate identity development and branding, by exploring the elements and principles of good design and how these can be employed in order to design a successful logo. We furthermore aim to give the student the necessary knowledge in order to understand the world of brands.
Who should attend?
Individuals in the business sector interested in gaining more knowledge about corporate identity development.Individuals who are not in the graphic design industry, but could benefit from gaining knowledge in basic corporate identity design principles and ground rules.
Level:
Beginner
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